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Turn Your LinkedIn Profile into a Powerhouse for B2B Success with Rachel Simon - Episode 107
''Is LinkedIn working as an asset or a liability in your company?’’
Have you ever wondered if LinkedIn is really working for you, or could it be holding you back? In this episode, I sit down with Rachel Simon, the creator of Connect the Dots Digital, to explore how you can turn LinkedIn into your biggest business asset. Rachel shares insider tips on optimizing your profile, aligning your team with your brand messaging, and leveraging LinkedIn to drive business growth.
This episode offers practical advice to help you stand out and close more deals. Stick around to learn why updating your LinkedIn profile is non-negotiable and how a few simple tweaks can make all the difference. Let’s grow our networks together!
Key Topics Discussed:
How to transform LinkedIn from a liability into a business asset
The importance of optimizing LinkedIn profiles for business growth
Strategies for aligning company and employee branding on LinkedIn
Common LinkedIn mistakes to avoid, including the use of automation tools
Building a consistent and impactful presence on LinkedIn as a B2B company
Tips for entrepreneurs and solopreneurs to maximize their LinkedIn impact
Episode resources:
Explore Rachel’s Freebie → LinkedIn Profile Checklist
Explore → LinkedIn Audio Events
Connect with Rachel on social media:
Connect with Kathy on social media:
Check out our sponsor
➡️ https://switchaway.com/rulebreaker
💎Craving more insights like this?
Circle back and check out my chat with Catherine B. Roy, in which we discuss how how to boost your Linkedin profile and increase online visibility.
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